Ten Stitch Commandments

 

1. Never stitch what you can't stand behind.
If you wouldn’t wear it when everything’s on the line, don’t make it.
We build for the end of the world — not just the weekend.

2. Never trust a trend, no matter the hype.
Trends are sugar highs.
We’re in the steak and potatoes business.
Built to last > built for likes.

3. Never mix the thread with the bullshit.
No fake heritage. No made-up backstories.
If you’ve really lived it, you don’t need to dress it up.

4. Make your first move mean something.
It doesn’t have to be perfect — but it better hit.
Weak starts don’t get remembered.
You either come correct, or you come and go.

5. Never forget what made you hungry.
Early days shape everything — the focus, the fight, the fit.
Don’t let comfort dull the edge.

6. Always give more than you take. Don’t be a pig.
Leave 30% on the table — the right ones notice.
Shortcuts might pad your pockets, but they bankrupt your brand.
Respect isn’t priced. It’s earned.

7. You don’t knock off. You outlast.
Let the clowns copy cuts, colors, and captions.
By the time they post it, we’re already three moves ahead.
Legacy isn’t borrowed — it’s earned.

8. Loyalty to the end — when you find real talent, protect it.
This industry will try to use you, then replace you.
When you find people who bleed like you bleed, hold the damn line.
Forget ego. Build together. Win together. Die on that hill.

9. Your cut should be noticed — without the label.
If the fit doesn’t speak for you, the logo won’t save you.
The fit is the flex.

10. Never rock your own supply.
It's tacky. Support other makers.
And if you do wear your own — keep it subtle.
Let the work speak. Let others brag for you.

 

Now a word from our sponsor…

[NYC Style Dugout Leather Jersey]
Built tough. Built to last.

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